{"id":8386,"date":"2023-12-08T15:45:46","date_gmt":"2023-12-08T14:45:46","guid":{"rendered":"https:\/\/www.mondialduchasselas.com\/?p=8386"},"modified":"2024-06-21T09:23:09","modified_gmt":"2024-06-21T08:23:09","slug":"premiere-journee-mondiale-du-chasselas-mardi-12-decembre-2023","status":"publish","type":"post","link":"https:\/\/www.mondialduchasselas.com\/premiere-journee-mondiale-du-chasselas-mardi-12-decembre-2023\/","title":{"rendered":"Premi\u00e8re Journ\u00e9e Mondiale du Chasselas \u2013 mardi 12 d\u00e9cembre 2023"},"content":{"rendered":"\r\n

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COMMUNIQUE DE PRESSE<\/p>\r\n

Le chasselas, vin subtil, \u00e9l\u00e9gant et rac\u00e9, rivalise sans peine avec les c\u00e9pages les plus appr\u00e9ci\u00e9s de la plan\u00e8te. Depuis douze ans, gr\u00e2ce au concours Mondial du Chasselas<\/em>, il est inscrit \u00e0 l’agenda des grandes d\u00e9gustations internationales et sa cote aupr\u00e8s des connaisseurs comme des amateurs ne cesse de monter. Il m\u00e9ritait un \u00e9v\u00e9nement populaire d’envergure, destin\u00e9 \u00e0 accro\u00eetre sa notori\u00e9t\u00e9 aupr\u00e8s d’un cercle plus large de consommateurs, en Suisse et au-del\u00e0 de nos fronti\u00e8res.<\/p>\r\n

Le mardi 12 d\u00e9cembre verra ainsi la premi\u00e8re \u00e9dition de la Journ\u00e9e Mondiale du Chasselas<\/strong>, l’occasion de d\u00e9couvrir et de c\u00e9l\u00e9brer les multiples facettes du c\u00e9page helv\u00e9tique par excellence. Pourquoi cette date ? Parce que “le douze du douze”, c’est une formule susceptible de faire mouche. Parce qu’aussi, comme le laisse deviner le visuel choisi, c’est le moment de sugg\u00e9rer que le chasselas est le complice id\u00e9al d’un moment de d\u00e9tente en station d’hiver. Et parce qu’en cette p\u00e9riode qui annonce les f\u00eates de fin d’ann\u00e9e, il est opportun de rappeler qu’il peut sublimer une ambiance festive au m\u00eame titre qu’un champagne ou autre vin de grand prix.<\/p>\r\n

L’Association pour la Promotion du Chasselas a dont d\u00e9cr\u00e9t\u00e9 pour ce jour-l\u00e0 une “mobilisation conviviale”. L’ordre de marche est parvenu aux producteurs, invit\u00e9s \u00e0 mettre en place une promotion sp\u00e9ciale ou \u00e0 associer leurs partenaires et clients \u00e0 un \u00e9v\u00e9nement de leur choix, \u00e0 quelques stations d’hiver (Villars-sur-Ollon a \u00e9t\u00e9 la premi\u00e8re \u00e0 s’engager en offrant un ap\u00e9ritif de lancement de saison au P’tit Chalet de 17h \u00e0 19h), aux h\u00f4tels, restaurants, \u0153noth\u00e8ques et bars, encourag\u00e9s \u00e0 mettre en valeur les meilleurs chasselas de leur carte, et m\u00eame aux particuliers qui pourront convier leurs amis \u00e0 d\u00e9guster une bouteille de derri\u00e8re les fagots. Signalons que quelques restaurants gastronomiques, le mythique H\u00f4tel de Ville de Crissier en t\u00eate, joueront le jeu du chasselas ce jour-l\u00e0 en proposant quelques vieux mill\u00e9simes \u00e0 leurs convives.<\/p>\r\n

Libre cours est laiss\u00e9 \u00e0 l’imagination, \u00e0 l’envie et \u00e0 la cr\u00e9ativit\u00e9 de chacun, sans contrainte autre que la c\u00e9l\u00e9bration du chasselas en bonne compagnie. Quelques supports visuels (flyers, affichettes) et objets personnalis\u00e9s (tire-bouchons et drop-stops) permettent d’accrocher le regard et de situer l’\u00e9v\u00e9nement.<\/p>\r\n

Le point point d’orgue politique de la journ\u00e9e aura lieu \u00e0 Berne, au restaurant L\u00f6tschberg, o\u00f9 m\u00e9dias et parlementaires f\u00e9d\u00e9raux sont convi\u00e9s en fin de journ\u00e9e \u00e0 un ap\u00e9ritif pr\u00e9c\u00e9d\u00e9 d’une conf\u00e9rence de presse, en lever de rideau aux \u00e9v\u00e9nements grands et petits, publics ou priv\u00e9s, qui \u00e9gaieront la Suisse ce soir-l\u00e0 \u2013 et m\u00eame l’Allemagne, puisque les producteurs du nord de B\u00e2le nous ont emboit\u00e9 le pas d’enthousiasme.<\/p>\r\n

Journ\u00e9e Mondiale du Chasselas<\/a>

Pour toute information compl\u00e9mentaire<\/strong> 

Nathalie Favre: secr\u00e9taire g\u00e9n\u00e9ral du Mondial du Chasselas
+41 79 310 83 48 ou info@mondialduchasselas.com<\/a> <\/p>\r\n

Alexandre Truffer: pr\u00e9sident du Mondial du Chasselas
+ 41 78 896 94 14 ou info@romanduvin.ch<\/a><\/p>\r\n\r\n\r\n\r\n

APC : 6 d\u00e9cembre 2023<\/p>\r\n","protected":false},"excerpt":{"rendered":"

Communiqu\u00e9 de presse de l’Association de Promotion du Chasselas du 6 d\u00e9cembre 2023<\/p>\n","protected":false},"author":1,"featured_media":8387,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0},"categories":[1075],"tags":[967,45,1070,21],"yoast_head":"\nPremi\u00e8re Journ\u00e9e Mondiale du Chasselas \u2013 mardi 12 d\u00e9cembre 2023 - Mondial du Chasselas<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mondialduchasselas.com\/premiere-journee-mondiale-du-chasselas-mardi-12-decembre-2023\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Premi\u00e8re Journ\u00e9e Mondiale du Chasselas \u2013 mardi 12 d\u00e9cembre 2023 - Mondial du Chasselas\" \/>\n<meta property=\"og:description\" content=\"Communiqu\u00e9 de presse de l'Association de Promotion du Chasselas du 6 d\u00e9cembre 2023\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mondialduchasselas.com\/premiere-journee-mondiale-du-chasselas-mardi-12-decembre-2023\/\" \/>\n<meta property=\"og:site_name\" content=\"Mondial du Chasselas\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/MondialDuChasselas\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-12-08T14:45:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-21T08:23:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.mondialduchasselas.com\/wp-content\/uploads\/2023\/12\/MC-12.12_visuel_paysage.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1711\" \/>\n\t<meta property=\"og:image:height\" content=\"1227\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"R\u00e9daction\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"R\u00e9daction\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.mondialduchasselas.com\/premiere-journee-mondiale-du-chasselas-mardi-12-decembre-2023\/\",\"url\":\"https:\/\/www.mondialduchasselas.com\/premiere-journee-mondiale-du-chasselas-mardi-12-decembre-2023\/\",\"name\":\"Premi\u00e8re Journ\u00e9e Mondiale du Chasselas \u2013 mardi 12 d\u00e9cembre 2023 - 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